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How to Reject a Candidate and Gain a Brand Advocate

Posted on November 2019

Two people shaking hands

Everyone knows that applying for a job and going through a recruitment process is not a lot of fun. Ask any candidate what the worst part is, and they will confirm that the waiting period after an interview can be particularly nerve-wracking. While waiting a long time for a rejection isn’t ideal, not hearing from the company at all paints a negative picture of your employer brand.

When hiring within the procurement and supply chain sector in the UK, it is likely you are fielding many high quality candidates for your roles. No-one wants to be the ‘dream crusher’ with bad news, but following a good candidate rejection practices can support your employer brand and help maintain relationships with potential future hires.

This resource is a guide on the best say to say “no” to a candidate, from whether to send an email or pick up the phone, to how to provide succinct feedback which will be genuinely valued by your candidate. Follow this guide to gain a brand advocate for your business through a quality rejection process.